Reds10 Social Value Report 2024

Hull City Ladies: Breaking Down Barriers

I am so happy to see this opportunity from Reds10, who are fully supporting young women in both football and construction. This is a pioneering initiative and one that I am proud to be a part of.” “We are a long way off equality in football compared to the men’s game, but giving young women these opportunities to make a living in an exciting and interesting career, while their love of football is being supported, is a huge stride forward.” Carol Thomas BEM

Creating a sustainable future for young women by enabling HCLFC players to pursue their footballing dreams while developing a parallel career Since 2022, Reds10 have been Principal and Community Partner to Hull City Ladies FC, running our ‘Breaking Down Barriers’ campaign with the aim to eliminate the obstacles that women face in both construction and football. In April 2023, we announced our 5 year partnership, and we are excited that after just one year we have made great strides. Together with the club, we have opened the Reds10 Development Centre and launched our Dual Careers Pathway. Women’s Dual Career Pathway In November 2023, Reds10 and HCLFC launched our Dual Career Pathway, an initiative set up to provide opportunities for women to pursue careers in both football and construction concurrently. Through the pathway, a candidate can take on an apprenticeship at Reds10, and be supported in her career in football through adaptable hours and enhanced support. The collaboration addresses a significant gap in support and employment opportunities for women aspiring to prioritise football, while requiring a stable career for financial support during training and beyond. In February 2024, Reds10 hosted players from the Under 14s and Under 16s teams at our factory facility in Driffield. The players had a tour of all five factories, presentations from Reds10 team members and an inspiring talk from Carol Thomas BEM, legendary England Captain and pioneer of women’s football as we know it today. With her exceptional contributions to the sport, Carol motivated the players to strive for excellence and push the boundaries of what is achievable in both sports and construction.

Carol Thomas BEM

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